Chanel

The Chanel fashion house offers watches in the image of its clothing creations: elegant and refined. Lire la suite
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CHANEL
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Chanel, a multifaceted brand with undisputed international prestige


Chanel gained its worldwide fame long before it embarked on the great adventure of luxury watchmaking. Founded in 1910 by Gabriele Chanel, known as Coco, the house became successful with avant-garde textile designs, then gradually diversified its business. The origins of the brand date back to the beginning of the 20th century. The young Coco Chanel was barely 20 years old when she decided, after working for a few years in a clothing store, to open a boutique in Paris specializing in hats. It was a quick success and several other stores were opened, including one near the Place Vendôme. Chanel then wanted to refocus its production on haute-couture. From the very first creations, his clothing lines brought a wind of modernity to the fashion world and seduced a wealthy clientele. The Chanel collection caused a sensation thanks to a refined style that was both very contemporary and very sober. These codes still constitute the brand image of the house today. In 1921, at the height of its glory, Chanel launched a collection of perfumes, including the mythical Numéro 5, which brought the brand into the world of luxury. Jewelry was successfully developed a few years later, as well as high-end leather goods.

Chanel watches, timepieces with superb finishes


Chanel watches are created almost a hundred years after the brand was founded. In 1987, Chanel, led by Karl Lagerfeld, created a surprise with its first watch collection, aptly named "Première". This first model, which asserts the traditional refined codes of Chanel, asserts itself as the jewel-watch par excellence. The model became iconic and introduced the company to the world of luxury watches in the most beautiful way. In 1993, the brand experienced a turning point that would establish its legitimacy among all lovers of fine watchmaking: the company acquired its own factory in La Chaux-de-Fonds, the cradle of the precision watchmaking industry. The creation of the Chanel J12 watch in 2000 reinforced the brand's credibility. This elegant model was created from a revolutionary material for the time: high-tech ceramic. A few years later, the J12 Tourbillon would bring Chanel into the realm of grand horological complications (the brand created its own manufacture movement in 2016). In 2015, Chanel subtly plays with masculine and feminine codes by presenting the Boy - Friend collection. Dedicated to women, this watch features assertive yet refined lines - a duality true to the brand's historical codes. Chanel's collections today offer a wide variety of luxurious watches of rare elegance. True to the house style (clean lines, use of black and white, fine finishing), these prestigious models for men and women meet the demands of jewel watch lovers around the world. Discover online all the models of Chanel watches available on Cresus. The creativity of the Chanel house, combined with the latest digital tools and traditional watchmaking know-how, makes it possible to present very innovative products. Treat yourself to a pre-owned Chanel watch thanks to our attractive prices - from -20 to -50% compared to new. Cresus, specialist in second hand watches, regularly offers Chanel models and all the most famous references of the high watchmaking industry. All our products available for sale are guaranteed parts and labor.